The shoppers - why in god's name would you want to get up and go to a store at 4am just to get that pair of jeans for 40% off or more??? 4am?? Is that reasonable to ask an employee to get up at 3am just be there while the middle class buy bulk underwear and candles??? Or to stand in line later in the day with those same people who have been shopping since 4am... They are not friendly or happy or merry...
The other factions at work are these guys http://adbusters.org/metas/eco/bnd/
While I think their message is good somewhat impractical, I do support the thought behind no shopping on Black Friday.
My boss might not like to hear me spout the anti shopping line, since it is one of our biggest revenue days of the year, but oh well... Company line be damned.... NO SHOPPING FOR ME ON THE 23rd of NOVEMBER!!!

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